Report IR-001 is an inspection of your website, carried out by Marcus Steensland for companies in district heating, cooling and cleantech.
Where energy-sector websites lose heat
A thermal camera shows where a building leaks energy. Read a company website the same way and the leaks are just as easy to see: attention pools in the wrong places, and the path to contact runs cold.
- Sp1
Written for engineers, read by buyers.
Specs and product sheets come first. The CFO, the municipality or the investor can't find the point in ten seconds.
RemedyLead with the outcome for the buyer. Keep the specs one click deep, where engineers look for them.
- Sp2
The contact path runs cold.
A generic form at the bottom of a long page, and no clear next step anywhere above it.
RemedyOne obvious action on every page, visible without scrolling.
- Sp3
Built once, never maintained.
Old news on the front page and broken links tell visitors the company has gone quiet.
RemedyMonthly care: updates, fixes and new content, handled for you.
- Sp4
Invisible to AI search.
Buyers now ask ChatGPT and Google's AI answers. Pages without clear structure rarely get cited.
RemedyClear structure and structured data, so search engines and AI assistants can read you.
Common patterns, not measured statistics.
Four stations, in order
- 1
Survey
We go through your current site, your offer and who you actually sell to.
You get Notes and open questions
- 2
Diagnose
You get a short findings report in plain language, much like this page.
You get Findings report
- 3
Build
Design and build of a fast, secure website you own, written for your buyers as well as your engineers.
You get A live website
- 4
Monitor
Monthly care: updates, fixes, new content and search visibility. You send an email, it gets done.
You get Monthly care
Built from inside the sector
Mvisualmedia is Marcus Steensland: one person, and you deal with him directly. Marcus works inside the district heating and cooling sector, building websites for an international industry network. The vocabulary is familiar before the first meeting.
- Supply and return temperatures
- Substations
- Pre-insulated pipe
- Heat pumps
- Waste heat recovery
- Thermal storage
- District cooling